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PRODUCT STRATEGY
Tiered Pricing Feature Matrix
Strategic template for assigning features to Good, Better, and Best plans to drive upsells.
LIVE PREVIEW
| Feature Category | Feature Name | Cost to Serve | Value to User | Starter Plan | Pro Plan | Enterprise |
|---|---|---|---|---|---|---|
| Core | Project Limit | Low | High | 3 Projects | Unlimited | Unlimited |
| Support | SLA | High | High | Community | Email (24h) | Dedicated Agent |
| Security | SSO / SAML | Low | High | - | - | Included |
| -- | -- | -- | -- | -- | -- | -- |
| -- | -- | -- | -- | -- | -- | -- |
Instructions
- 1Identify Fences: What feature forces the upgrade?
- 2Cost vs Value: Put high-cost features in high-priced plans only.
- 3Keep it Simple: Avoid checking every box. Differentiate clearly.
Pro Tip
You can import the downloaded CSV directly into Google Sheets, Excel, or Airtable. The formatting is universal.
About this Template
Build the perfect pricing page. Balance value extraction with customer satisfaction.
Key Features
Feature Bucket Logic: Strategic assignment.
Differentiation Visualizer: Clear gaps.
Common Use Cases
SaaS Repricing: Moving upmarket.
Service Packages: Agency retainers.
Frequently Asked Questions
How many features?
Show 5-7 key differentiators.