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STRATEGY CANVAS
SaaS Tier Planning Canvas
Strategic framework for defining Good, Better, Best packages and feature fences.
LIVE PREVIEW
| Feature / Limit | Free / Starter | Pro / Core (The Target) | Enterprise / Plus | The Fence (Why Upgrade?) |
|---|---|---|---|---|
| Users | 1 User | Up to 5 Users | Unlimited | Team Collaboration |
| Storage | 5GB | 50GB | 1TB | Storage Limits |
| Support | Community | Email (24h) | Dedicated Agent | SLA Speed |
| Price | $0 | $29/mo | $99/mo | - |
| -- | -- | -- | -- | -- |
| -- | -- | -- | -- | -- |
Instructions
- 1Define the Fence: What triggers the upgrade?
- 2Anchor High: Make the top tier expensive to make Pro look good.
- 3Kill the Zombie: Ensure Free tier is limited enough.
Pro Tip
You can import the downloaded CSV directly into Google Sheets, Excel, or Airtable. The formatting is universal.
About this Template
Structure your pricing tiers to maximize Average Revenue Per User (ARPU).
Key Features
Feature Matrix: Grid layout.
Fence Logic: Upgrade triggers.
Common Use Cases
SaaS Launch: Initial pricing.
Repricing: Moving upmarket.
Frequently Asked Questions
How many tiers?
3 is standard. 4 max.